To deepen regional cultural and tourism industry collaboration and precisely connect with high-quality enterprise resources in the Beijing-Tianjin-Hebei region, on August 27th, the "Joining Hands with Beijing-Tianjin-Hebei, Collaborating for Development" Gansu Province Cultural and Tourism Resources Industrial Chain Investment Promotion Conference was held in Beijing, hosted by the Gansu Provincial Department of Culture and Tourism and the Gansu Cultural Tourism Industry Group Co., Ltd.

At the promotion conference, the Gansu Provincial Department of Culture and Tourism delivered a comprehensive presentation on the province’s cultural and tourism resource industrial chain, systematically showcasing Gansu’s unique resource endowment and key industrial chain layouts. The cities of Jiuquan, Gannan Prefecture, Dingxi, and Longnan each conducted thematic presentations, introducing regional characteristic resources and key investment projects, which sparked strong interest among the attending guests. Meanwhile, distinctive cultural performances such as I Sing Gansu to You, Good Mountains, Good Waters, Good Gannan, and White Horse Village Welcomes You were brilliantly staged, highlighting Gansu’s diverse ethnic charm and earning rounds of applause.

The event also featured a synchronized cultural and creative exhibition area, where the venue was bustling with crowds and filled with a vibrant atmosphere. From the lively and engaging Dunhuang Flying Apsaras-inspired derivative products to locally distinctive agricultural specialties, from soft and adorable doll plushies to pattern accessories integrating Silk Road elements, the diverse range of unique products served as vivid embodiments of Gansu’s cultural heritage. Not only did they provide a promotional platform for cultural and creative enterprises, but they also allowed attendees to gain an intuitive sense of the innovative vitality of Gansu’s cultural and creative industry.

This investment promotion conference served as both a practical initiative for Gansu to "reach out" and connect with high-quality resources to drive industrial upgrading, and an efficient platform to demonstrate sincerity in cooperation and expand development opportunities. Following the event, participating enterprises engaged in in-depth discussions and expressed strong interest in collaborating on areas such as agro-cultural tourism and transportation-tourism integration. In the next phase, Gansu’s cultural and tourism sector will continue to follow up on enterprise needs, facilitating the transition of intent projects from "negotiation" to "implementation," thereby effectively translating promotional outcomes into new momentum for the high-quality development of Gansu’s cultural and tourism industry.

Approximately 160 participants attended the conference, including representatives from the Gansu Provincial Department of Culture and Tourism and the Beijing Municipal Bureau of Culture and Tourism; officials from relevant prefectures and cities in Gansu responsible for cultural and tourism affairs; key cultural and tourism enterprises from the Beijing-Tianjin-Hebei region; delegates from the Beijing Gansu Enterprise Chamber of Commerce, Tianjin Gansu Chamber of Commerce, and Qinhuangdao Gansu Chamber of Commerce; as well as major local cultural and tourism enterprises and media reporters from Gansu.